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Dividend Investing: You’re Asking the Wrong Question

Most dividend investors focus on yield and history. The real question is whether that income will last.

Most investors start with yield. But without understanding what drives it, yield can create a false sense of security and mask underlying risks.

Not all dividends are created equal. The difference between reliable income and fragile payouts lies in the underlying business.

Looking at past payments is easy. Assessing whether they will continue requires a different lens — one that focuses on trends, not history.